Louis Vuitton launched a new high-level jewelry series LV Volt

Louis Vuitton has launched a new high-end jewelry series LV Volt, presenting a bold statement of personality, a unique and memorable iconic shape that crosses gender boundaries, and is created for women and men who dare to show their confident attitude and independent personality.

Inspired by sculpture, music, rhythm, dance and architecture, LV Volt's high-level jewelry series is created by Francesca Amfitheatrof, Louis Vuitton watch and jewelry art director, following its first refreshing first jewelry series B Blossom launched in 2019. A new chapter of subversiveness, bold and reinterpreted Louis Vuitton's iconic initial LV in a clear and modern design language.

The LV Volt high-level jewelry series highlights the design and application of the capital letters L and V. The classic Louis Vuitton initials symbolize movement, momentum, origin and speed, which together form a refined design full of architectural aesthetics. Dazzling gold, white gold and rose gold and dazzling diamonds complement each other. The main body of the design has become a universal unit of aesthetics, breaking the boundaries between gender and gender with a clear and powerful image of letters.

In the first chapter of the series, L and V are presented directly in pure form. The letter lines divide the space and construct various angles. The two letters merge, separate, contrast, merge, superimpose, interlace, and complement each other. They explore light, space and rhythm in an unexpected but inseparable way, interpreting the unique beauty of the letter symbol.

In the second chapter of the series, as the combination of letters becomes more complex, the rhythm becomes more compact. L and V become links between various materials, sizes, finishes and dimensions. Subsequently, a large number of initials were closely arranged and combined into a tubular structure in the form of a rhombus. In the last part of the series, L and V are separated from abstract patterns, stacked in a claw-like pattern, decorated on the fingertips, or flow like a dynamic embroidery on the square.

Every piece of Louis Vuitton jewelry uses superb craftsmanship to open a dialogue between clear and simple lines and soft and smooth outlines. In a variety of rose gold, gold and white gold diamond rings, bracelets, bracelets, earrings, pendants and The shining light of the necklace blooms, with the precious and rare materials and strict and delicate craftsmanship design to transform the endless magic charm. This unique neutral jewelry series presents the theme of image power and the declaration of bold personality independently. It explores the power through the abstract art form cherished by Louis Vuitton, combines rhythm and rhythm, and plays the sound of aesthetics.

Louis Vuitton wants to acquire luxury brand Tiffany with $14.5 billion

Tiffany & Co. received an offer from the Moet Hennessy-Louis Vuitton Group (LVMH), which is trying to include this iconic American jeweler in its high-end brand.

The US "Wall Street Journal" website reported on October 27 that, according to a person familiar with the matter, the French company has sent a letter to the head of Tiffany & Co. in recent weeks, which generally stated that it is about $120 per share ($1 is about $7.06). The price of RMB) is all cash in the acquisition of Tiffany's plan. This gives Tiffany's valuation close to $14.5 billion.

The report said that some people said that the two companies have not started negotiations on this, but Tiffany is expected to respond quickly. According to one person familiar with the matter, although the premium of the offer is 30% or more compared to the stock price of Tiffany when the offer is issued, if Louis Vuitton wants to make the deal, it is expected to pay even higher. price.

The report pointed out that the acquisition of Tiffany will increase the exposure of the Louis Vuitton Group based in Paris in the field of jewelry, which is one of the fastest growing areas of the luxury goods industry. According to Bain, in 2018, the global jewelry market grew at a rate of 7%, and the market size reached about 18 billion euros (about 20 billion US dollars). With more than 300 stores worldwide, Tiffany & Co., along with Cartier and Louis Vuitton's Bulgari, is one of the world's largest jewelers, but it has not kept pace with the development of European competitors.

Tiffany's annual revenue is about 4 billion US dollars, and in recent years has been facing a difficult situation of weak sales growth.

According to reports, two years ago, under the pressure of investors, Tiffany fired the then CEO, the 182-year-old brand has been trying to restore business conditions. The company's share price plummeted to nearly $60 in 2016 and has been hovering around $100 for most of the most recent year.

Under the leadership of CEO Alessandro Borillo, the jeweler expanded into China and plans to open flagship stores in several major cities. Louis Vuitton's new high-end jewellery collection inspired by medieval heroines. Tiffany is still renovating its New York flagship store on Fifth Avenue, and spending on visitors in the US market is an important source of income for the company.

Tiffany is also trying to expand its appeal through marketing campaigns targeting minority and same-sex couples, adding new products to young consumers, and launching a jewelry line for men.

However, in recent quarters, Tiffany's sales in the US and Asia have declined. Excluding exchange rate fluctuations, comparable sales have fallen for two consecutive quarters. In August of this year, the company’s executives warned that the slowdown in macroeconomic growth could affect the profit for the rest of the year.

According to reports, the acquisition of Tiffany will be one of the largest acquisitions by Bernard Arnault, CEO and controlling shareholder of Louis Vuitton Group. In 2017, Arno spent 12 billion euros to merge the famous fashion brand Dior with the Louis Vuitton Group.

Louis Vuitton's new high-end jewellery collection inspired by medieval heroines

The treasure story usually does not appear in the Metropolitan Weapons and Armor Gallery, but that is where Francesca Amfitheatrof wants to start. So I found myself having a Saturday morning with Giovanni Battista Bourbon del Monte facing burgonet, a 16th-century Italian mercenary with good relations with the emperor, the pope and the kings of France and Spain. He has helmets to show it: etched steel parts are plated and engraved to mimic rich and heavy brocade textiles.

Not far from him is a masterpiece called Filippo Negroli, a 16th-century Milan master craftsman who seems to be similar to the JAR of the Italian armor world: innovation, often imitated, Respected. The plaque next to the Italian parade armor has the familiar vocabulary of jewelers: embossing, replying, chasing, hammering steel, gold plating. Personal assets leapt to the third place in the world Louis Vuitton boss became the first billionaire in France.

In addition to the description of the decorative elements of each armor, pay special attention to how it works to allow freedom of movement, because in the end, it is the real power. I can imagine that Amfitheatrof is a designer. His work has always been driven by narratives and modern sense of relaxation. Standing in the gallery in front of German soldiers, he outlines the diamond necklace of Louis Vuitton.

Founded in 1854, Vuitton launched jewelry in 2004 and has been working on high-end jewellery since 2009 - a unique design that includes exceptional craftsmanship and rare extraordinary gems. This year's high-end jewellery collection - once a year, according to Louis Vuitton, it is called "Knight Knight" and inspired by "legends and bold places." It explores "the power that drives several medieval heroines to transcend their vision of being a woman, in order to build their own destiny."

Personal assets leapt to the third place in the world Louis Vuitton boss became the first billionaire in France

Due to the rise in corporate stock prices, Bernard Arnold, Chairman and CEO of Moet Hennessy Louis Vuitton Group, has become the world's third largest personal wealth and has become the first person in French history to reach $100 billion. 

According to the latest statistics from the Bloomberg Billionaires list, the assets of Bernard Arnold, the founder of the Moet Hennessy Louis Vuitton Group in France, exceeded 100 billion US dollars (about 89.3 billion euros) for the first time, ranking first among the world's billionaires. His ranking has surpassed Warren Buffett.

French commercial FM TV reported that Bernard Arnault seems to be marching into the position of the world's richest man, because his personal wealth has approached the current world's richest man - Amazon founder and CEO Jeff Bezo Sis. Bezos’s assets amounted to $119 billion, and Microsoft Group co-founder Bill Gates followed suit with $106 billion. Louis Vuitton's new bag is decorated with a flexible AMOLED screen.

The report said that Bernard Arnold’s 100 billion dollar net worth also created history in France. If all the assets under his name are realized, he can already buy 4% of the French public debt on his own, which vividly explains the concept of “rich enemy”.

Due to stock price changes, Bernard Arnault’s personal assets increased by 2.88 billion U.S. dollars on June 18, and its total wealth increased by 32 billion U.S. dollars this year. As a result, he also became the second person in 2019 to grow wealth second only to Jeff Bezos.

The luxury empire led by Bernard Arnault is eye-catching in the global market. The products of Louis Vuitton bags, Hennessy brandy, and Don Perry Champagne, which are owned by Moet Hennessy Louis Vuitton Group, have been selling well. In 2018, the group's global sales revenue climbed 10% and sales reached 46.8 billion euros.

The report said that it is particularly important for the group to cultivate a new customer base among consumers belonging to the so-called “millennial generation” (the younger generation born between 1980 and 2000). These young customers contribute 40% to 50% of the Louis Vuitton brand sales. The above phenomenon is the main reason why the group's stock is sought after by investors and the personal wealth of Bernard Arnault has soared.

Louis Vuitton's new bag is decorated with a flexible AMOLED screen

Louis Vuitton, a well-known luxury brand that just launched wireless headsets at the beginning of the year, has recently made a new move and is still related to the technology circle. At the Cruise 2020 fashion show in New York, the company introduced a new bag that incorporates the concept of technology and incorporates AMOLED flexible screens.

This appeared on the Louis Vuitton bags, with one and two screens. According to Engadget, the flexible screen resolution of the two bags reached 1920*1440. And these screens are more than just a simple decoration, the screen has a usual display. You can set your own display photos, or motion picture content, according to your preferences. Louis Vuitton presents 2019 autumn and winter women's collection. For some users, long-term use of unchanging bags will inevitably be a bit tired, except for the new one, this changeable setting seems to add freshness.

Although Louis Vuitton did not disclose the sale of these bags, it should be put on the market. The introduction of flexible screens into fashion is not a new idea, but the manufacturers that actually make retail products are not. It is easier for luxury goods manufacturers, and the people seem to be willing to pay for them.

LV/Louis Vuitton M41305 white stripe CLUNY BB handbag

Bag Comments: LV / Louis Vuitton new CLUNY BB handbags. Epi inspired Nicolas Ghesquiere's creation, and his brand new interpretation of the Cluny collection will make Louis Vuitton fans ecstatic. The sheer structure and contours of the handbag are timeless, and the color is the current color. Cluny handbags are very practical and ideal for business handbags. A detachable shoulder strap is also available to meet the requirements of the shoulder. Magnetic buckles ensure that personal belongings are safe and orderly.

Size: 28.0 x 19.0 x 11.0 cm (length x height x width)

Louis Vuitton presents 2019 autumn and winter women's collection

In the early morning of March 6th, Beijing time, Louis Vuitton 2019 fashion show opened in Paris Louvre Museum, as the finale of Paris Fashion Week, long-awaited, star-studded on the show, many celebrities At the scene, the actor Zhong Chuyi was also invited as a brand friend to the show. The big show site is located in the square atrium of the Louvre. Louis Vuitton women's artistic director Nicolas Ghesquière incredibly moved the Paris Centre Pompidou. Both inside and outside the scene echoed the architectural architecture of the Centre Pompidou in Paris. Implied the meaning of “the museum in the museum”.

For the fashion world, the most amazing enlightenment of the Centre Pompidou lies in a sense of fluidity deep into the mind, an architectural language that is both solemn and aura, water pipes are green, air conditioning pipes are blue, electricity The pipeline is yellow and the escalator is red. It is an excellent example of the architecture of the era and represents the most fascinating dialogue between a stunning building and the historic Parisian quarter. In this modern art palace, also known as "Boburg", the ubiquitous sense of mobility is just like the ever-changing lines in fashion, and it radiates power directly to the soul. This revival atmosphere gave the women's artistic director Nicolas Ghesquière a rich inspiration, as he said: "The Centre Pompidou, Boburg, LesHalles, the innocent square, a magical area. One origin, the community, the style, the diverse life, Surrounded by a plethora of complex collections... I’m fascinated by the beauty of this fashion collection. Now, I’m recreating this unforgettable scene in Louis Vuitton: a multi-brand of a sea of ​​rivers...”

The core principle of this season's Louis Vuitton is to pay tribute to the past and today's collision, as well as the deep-seated position of fashion representatives to express themselves and to get involved in the most fascinating field: culture. The whole series is an invitation to learn from the culture, depicting a fashion vision, a vision that can only be possessed when a person is aware of his or her potential and is steadfast in his belief. Through this fashion vision, the passion for youth exploration has become the basis for establishing style. From the inside to the outside, the singular shape, the original heart of the Parisian youth, the personality and potential of the illusion, as the Pompidou was born, all functional elements are exposed, and the artistic inspiration is naturally distributed.

The entire women's collection, industrial-style sweaters, wide-shoulder jackets, wide-shouldered motorcycle jackets and stiff skirts, high-waist pants are smug-inspired; leather-wrapped ruffles are used as shoulders to sway and change between models; Monogram Patterns and Damier plaids coexist harmoniously on the accessories; leather and skirts are stitched together in bright geometric prints; the new classic "MonogramLVPop" and "TheLVArch" handbags feature bold interwoven graphics that hang from the Pompidou Centre To commemorate the clock, this clock has been counted down to 400 million seconds and is moving towards the third millennium, and the elusive Parisian style is also subtly embedded.